Posts

Bruce Daisley: The Challenge of Staying Visible in an Accelerated World

Described as "one of the most talented people in media" by Campaign Magazine, the current European Vice President of Twitter, Bruce Daisley, joined the company after holding various leadership roles at tech giants such as; EMAP (now Bauer Media),…

Marketing = Quality over Quantity

Size is crucial for many things in life – but not for marketing. What’s the first thing that comes into your head when you hear marketing? For many, their response is advertising. There’s no denying that advertising and marketing have…
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Gary Vee: The Man Leading The Millennials and Beyond

As a serial investor in some of the world's biggest tech companies such as Snapchat, Facebook, and Uber, Gary Vaynerchuk knows where consumers are going to go before they get there.  Gary Vaynerchuk built his empire on the foundation…

Under the Social Influencers

With the rise in the use of Facebook, Twitter, Instagram and Snapchat, social influencers and influencer marketing has emerged as a major channel utilised by brands to advertise their products. Celebrity endorsements are not a new phenomenon,…